SparkCore
WebP for WordPress: lighter without visible loss
WebP often delivers 25-40% smaller files than JPEG at comparable quality. Spark Media Optimizer automatically converts your library and new uploads where browsers support it.
Why WebP on WordPress?
Large heroes and product images slow down LCP and PageSpeed. WebP is widely supported and fits modern themes.
What Spark does for you
- Converts existing uploads in the background
- Serves the right format per browser
- Keeps fallbacks to JPEG/PNG where needed